TV Tech Opening Keynote | Getting the Most Out of Your Content

What is the “media supply chain” and why is it important? In our opening keynote with Janet Gardner. president of Perspective Media Group, TV Tech Editor in Chief Tom Butts will discuss how the changing media landscape is impacting how media companies create, manage and monetize their content. We’ll examine how media enterprises both large and small are leveraging the cloud, IP and AI and other production tools to optimize how media for today’s multichannel environment is created and look at examples of how companies are adapting to evolving industry demands.

This is part 1 of a 2 part blog on the state of Media Management. To do it justice requires a bit of looking backwards as well as setting the stage around our needs for media management to support broader, multi-product, multi-platform media supply chain needs today.

Broadcaster C-Suite: Strategic Drivers of Technology Investment and Business Transformation panel with Rhonda Holt: CTO of PBS, Roman Mackiewicz: CTO of Bloomberg Media, Raymundo Barros: CTO of Grupo Globo, and Phil Wiser: CTO, Paramount Global